E-Com Ads Mastery
Meta changed the rules. E-Com Ads Mastery helps you get ahead again.
If your ads used to work (and now they don’t), you’re not alone. Let’s fix that.
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Sound familiar?
You used to get decent results with Facebook or Instagram ads. Then one day... they stopped working.
You tried tweaking your targeting. Swapping out your creative. Maybe even starting over.
But nothing seems to stick. And meanwhile? Your costs keep climbing, and your confidence in ads is dropping.
The truth?
It’s not you.
Meta changed the game.
Advantage+ Campaigns. AI-powered audiences. Creative-first strategies.
What worked six months ago might actually be hurting your results now.
That's why I created this program...
E-Com Ads Mastery is a high-touch, small-group coaching experience for e-commerce store owners who need real-time support with Meta ads. Not another course gathering dust.
You’ll learn what’s working now, get feedback on your actual campaigns, and have an experienced ad strategist (hi, that’s me) helping you optimise your campaigns each week.
You’ll get:
- Weekly live calls with ad account reviews
- A private space for creative feedback and questions
- A 1:1 strategy session when you join
- Guidance grounded in what’s working right now
Who's it for?
This mastermind is perfect for you if:
- You’ve got a product-based store, a working website, and have dabbled in ads
- You’re seeing ad results drop. And are tired of wasting money without knowing why
- You want hands-on help reviewing campaigns, fixing creative, and interpreting the data
- You’re done with generic advice and want feedback tailored to your brand
This is not for you if:
- You’ve never run a Meta ad
- You sell services or digital products
- You’re not ready to test, tweak, and learn in real time
"I Thought Ads Just Didn't Work For Me Anymore."
When Kate joined my mastermind, she had already tried everything. Boosted posts, “expert” courses, even hiring an agency. Her ads were costing $75 per purchase, and she wasn’t seeing the return she needed.
She felt exhausted, overwhelmed, and sceptical. Maybe, she thought, ads just don’t work for my business anymore.
So we took things back to basics.
Together, we simplified her campaign structure, swapped out generic creative for scroll-stopping video content, added more ads than ever before and tested new landing pages tied to her best sellers. Within a week?
She slashed her cost per result from $75 to $28, nearly doubled her return on ad spend, and saw her click-through rate soar to 2.43%. Proof that taking a data driven approach can totally transform performance.
The best part? She finally felt empowered looking at her ad account. Like she was in control again.
Kate, E-Com Ads Mastery Student
Introducing
E-Com Ads Mastery
E-Com Ads Mastery is a hands-on coaching container designed for product-based business owners who are done guessing their way through Meta ads. This isn’t another course you’ll start and never finish. This is real-time support, strategic feedback, and personalised guidance from someone who is in the trenches with you.
Weekly Live Calls
Weekly live calls with personalised ad account reviews, regular masterclasses, and live Q&A.
Private Facebook Group
Ask questions, get creative reviewed, and stay up to date with every Meta change in real time.
Bonus 1:1 Strategy Call
We’ll map out your biggest opportunities before your first group call so you hit the ground running.
Ongoing Access
Stay month-to-month or commit to 6 months for savings. Groups are capped at 10 to keep it intimate and focused.
Meta is moving fast and you should too...
Meta has evolved. Advantage+ Campaigns, AI targeting, and dynamic creative mean the algorithm is smarter than any one person.
But that doesn’t mean you’re powerless.
It just means your strategy needs to evolve with it. And this mastermind gives you the support to do exactly that.
No fluff. No course library overwhelm. Just live coaching, tailored help, and a coach in your corner who’s running ads herself at the same time too.
“Casey is such a terrific resource. Her wealth of knowledge around paid ads is so valuable and I always leave her sessions feeling like I understand things with so much more clarity.
She explains things in a very clear, easy to understand way and uses real world examples to walk me through the steps I need to take to make my paid ads successful. Highly recommend her mastermind for those wanting to gain a better understanding of the Meta ads landscape and what's working in ads right now.”
Julia, E-Com Ads Mastery Student
Meet your coach
Hi, I'm Casey
I’m a 7-figure e-com store founder turned ad strategist. I’ve helped dozens of brands lower ad costs, scale profitably, and take the guesswork out of campaigns.
I created this mastermind because every store owner I talk to feels confused, burned out, or unsure about what’s working now.
This is the space to get clarity, community, and consistent momentum back in your business.
“Casey has helped take our Meta ads from a basic setup with no strategy and turn it into a roadmap for us to scale. Prior to working with Casey I had tried Meta ads, but had no idea what kind of results to expect or how to achieve them. Casey always puts our business and myself front of mind, ensuring she is teaching things that will benefit our business for long term.
Her ability to explain things clearly and suggest winning strategies is hard to find and is incredibly valuable.”
Shane, E-Com Ads Mastery Student
Ready to apply?
I keep each mastermind group small and curated to ensure the best possible experience. Click the button below to fill out a short application form to make sure this is the right fit for where you're at.
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